Vietnamese fans gathered at My Dinh Stadium to watch the BigBang concert on October 25th. Photo: Tran Hien .
On October 29th, Booking.com released its Travel Happiness Index report, analyzing the emotional, financial, and social factors influencing travel experiences in a volatile global environment. The study surveyed over 10,000 people across 10 Asia-Pacific markets, including Vietnamese travelers.
According to the report, 99% of Vietnamese tourists associate travel with positive emotions . Trips not only bring joy but also help improve mental health and emotional balance. For many, the excitement of anticipating a trip is also part of the experience.